Every post must have a great title in order to attract viewers. This is why so many marketing teams put so much effort into making sure their post titles are spot-on. Here are some tips we have for you when choosing your post titles.
1. Look on Social Media
Social media is a great resource for gauging people’s current interests. By performing a quick hashtag of the day search, you could easily find some keywords that pop out. These keywords can be included in your blog post title along with other words.
2. Use Blog Post Title Generators
These generators are simple to use and produce great results. Hubspot, fatjoe.co and seopressor.com all have awesome post title generators. Also, their UX is on point, so you will enjoy the experience of using their free tools.
3. Ask Around
Before you publish a post, you might want to conduct a small survey among friends and family. You could compare two blog post titles and ask them which one they would rather read. There are also paid readers who would help you determine which post title to pick.
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Many websites out there boast that they have responsive content. Why are responsive pages so important for a website’s SEO? Here are three crucial reasons.
1. More Mobile Traffic
Today’s consumers appreciate the easy accessibility that mobile devices offer them. The online experience is not only on desktop computers now, but also in handheld devices. If you do not optimize pages to be responsive, chances are you would lose out on a lot of mobile consumers.
2. Pages Load Faster
Since responsive content is compressed, the load time on responsive pages are much faster than on desktop computers. Slow load times are said to be the number one thing that cause visitors to leave a page. If this is true, then you should try to avoid it at all costs by going responsive.
3. Good UX
You’ve probably heard of the term UX. It stands for User Experience, and means that customers get to enjoy the most optimized and simple design possible. Responsive pages are generally great for UX, since the content is compressed and rearranged. Therefore, customers will have a better and more enjoyable shopping experience.
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On every website, there are always a few pages that don’t attract as many visitors as the other pages. How do you increase the visibility of these underperforming pages? Here are some search engine optimization tips for boosting underperforming content.
1. Post on Social Media
Social media is one of the best online resources out there. Sometimes, it’s even…drumroll…free for business to use. Facebook, Instagram and Twitter are customers’ favorites, as they are the easiest for a business to get their message across. You could post links to underperforming content with an eye-catching post description.
2. Republish the Page
If your page is underperforming, chances are it is either outdated or hidden within your site so that visitors cannot access it. In this case, you should consider republishing the page with updated content. Also, try to publish the page in a different location on your website, such as the homepage, to increase visibility.
3. Change the Page Title
Perhaps the title you’ve chosen for the page is simply not effective enough to attract visitors. In this case, you should consider changing the page title. As long as visitors are interested in what topic you have to talk about, you will have a better chance of drawing their attention.
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In today’s digital society, every online business is trying to draw the attention of potential consumers. How do you compete with those businesses by attracting organic traffic? Here are some search engine optimization tips for increasing organic traffic to your page.
1. Word of Mouth
Sometimes it’s best to go offline and tell people in-person about your website. If you have friends or family who might be interested in helping you promote your site, get in touch with them and tell them to spread the word about the services your site offers. Who knows? Soon, the whole community might know about your website.
2. Acquire An Existing Website
Previous websites will have their own community bases. Why not buy one of these websites so you can take over their customers? This happens all the time in real life, with local business being replaced but still keeping the same customers. This is beneficial especially if your business is just starting out.
3. Use Social Media
If you have images within your blog post, users might want to see them in a compressed form: on social media. Facebook, Instagram and Twitter are just some examples of the dozens of social media resources out there. Use these tools to your advantage by posting pictures consistently and customizing content for potential customers.
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