SEO is enough of a challenge, with so many competitors out there in the digital landscape. To add oil to the fire, there are numerous options for SEO search, which can be confusing especially for beginner marketers. However, there’s no need to worry. Today, we’re giving you three tips for one of the possible options: voice search.
1. Choose Simple Keywords
Voice search can be a challenge for users trying to look for niche services or products. if these have long complicated names, then it makes it harder for the search function to process. Therefore, try to choose keywords with short syllables so that users don’t have to make a great effort trying to search for your site.
2. Create a Site Map
Your website’s map is how search engines such as Google and Bing will recognize keyword phrases and their relevance to anyone’s search. While creating new pages with regards to your site, find the keywords you’re choosing and and how this would rival what people are trying to find online. Should your site map is clean and arranged, Google will instantly recommend your web blog.
3. Create a Snippet
Snippets are usually under 50 words. Google’s search engine displays them as text descriptions that give information about the website, helping users decide whether or not to click into the site. Using the snippet strategy, choose keywords and write a description that is both simple and that conveys your brand identity.
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In our previous post, we mentioned how SEO teams can be highly beneficial for a website’s effectiveness. Today, we’re giving you three tips that help develop a strong SEO team.
1. You don’t have to rely on one person
Too often, businesses depend on a single person to manage their websites SEO. Rather than relying on an individual to keep track of all the details of optimization, why not hire a team so that members can delegate tasks? This is an effective strategy that will help produce better results in the long run, since more is being done in a faster time.
2. You can solve issues faster
Speaking of speed, SEO teams can also solve SEO issues faster and more efficiently. Relying on one person might produce ineffective solutions. On the other hand, having a team that can respond to issues quickly will help your business save time and money. As a bonus, site visitors will appreciate the accessibility of your website.
3. Teams brainstorm more ideas
Teamwork is often associated with creativity, and it’s easy to understand why. When multiple people are giving input to solve a problem or brainstorm for a marketing campaign, more creative ideas are out in the open. As a business, creativity should be your number-one goal, since customers endorse it all-around.
Need help with your website’s SEO? Contact us today to find out how we can help.… Read the rest
You’ve probably heard of SEO teams before, but are they truly useful to your company? Today, we’re giving you three reasons why we think an SEO team could be beneficial.
1. You don’t have to rely on one person
Too often, businesses depend on a single person to manage their websites SEO. Rather than relying on an individual to keep track of all the details of optimization, why not hire a team so that members can delegate tasks? This is an effective strategy that will help produce better results in the long run, since more is being done in a faster time.
2. You can solve issues faster
Speaking of speed, SEO teams can also solve SEO issues faster and more efficiently. Relying on one person might produce ineffective solutions. On the other hand, having a team that can respond to issues quickly will help your business save time and money. As a bonus, site visitors will appreciate the accessibility of your website.
3. Teams brainstorm more ideas
Teamwork is often associated with creativity, and it’s easy to understand why. When multiple people are giving input to solve a problem or brainstorm for a marketing campaign, more creative ideas are out in the open. As a business, creativity should be your number-one goal, since customers endorse it all-around.
Need help with your website’s SEO? Contact us today to find out how we can help.… Read the rest
In the business world, B2B stands for Business-to-Business. The idea is that in B2B, businesses buy and sell to each other, rather than to a customer base. Today, we’re giving you three tips for effective SEO for your B2B website.
1. Pick low-volume keywords
Keywords are especially important when it comes to optimizing a B2B website. After all, it’s the first item on our list of tips. Be careful about choosing them. The right keywords should be low-volume, meaning that it is not used as much for search engine optimization. However, don’t forget to pick keywords that convey your brand identity. For example, if your website is primarily targeting companies, then consider adding a “for your business needs” to keywords for better results.
2. See what your competitors are doing
If your company is in a saturated industry, then chances are you already have competitors that provide similar services or products. Take a look at what they’re doing on their websites that get them such high rankings. It could be social media, discounts and offers, or a blog. You should see which work effectively for them and see if it could potentially benefit your B2B site too.
3. Start a blog
If you know that your business partners often visit your site, then consider starting a blog. A useful blog with relevant information regarding the issues you aim to fix not only help readers, but also encourage them to partner up with your business. Make sure that your blog offers enough information, but does not give all your trade secrets away.
Need help with your website’s SEO? Contact us today to find out how we can help.… Read the rest