Best Types of Backlinking for Blogs

Best Types of Backlinking for Blogs
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Backlinking is a great way to increase your blogs’ SEO scores. If you don’t know what backlinks are, you’re missing out on an essential SEO tool. Overall, the main thing about backlinking is that it must always be strategic. That’s why it’s important to find a web designer to help out.

Think of backlinking as making friends on the internet. You connect with people who have similar interests (business or personal), and you help each other get more traffic.

Unsurprisingly, it’s tough for beginners to network. As such, newbies need a web designer to help them navigate online platforms. However, newbie or not, all bloggers should understand the best types of backlinking for their blogs.

Let’s find out what backlinks are, what types to use, and how to place them on your site:

What is Backlinking in Blogs?

First of all, let’s define backlinks. What even are they? Well, if you’ve ever clicked on a blog, you’ve probably seen some external links hidden within the post. For example, if the post talks about a certain statistic or study, it may include a link to the study as a reference.

This link is called a backlink. To be more specific, it’s a referential backlink, which asserts the blogger’s post as authoritative and credible. There are multiple types of backlinks out there. Referential backlinks aren’t necessarily to boost SEO ratings, but they do help.

Overall, the most common type of backlinking refers to editorial backlinking (to be elaborated). This helps establish your site’s relevance, authority, and reliability, which are all factors Google considers when ranking your SEO ratings.

Types of Backlinks to Include in Blogs

Now, what are the best types of backlinks to include in your blog posts? All bloggers have to contend with SEO and Google Analytics. Smartly strategizing your backlinks can help you do that.

Here are the strategic backlinks you should use in your blog:

Business Profile Links

Firstly, you must always have a business profile backlink. If you’ve successfully intrigued your readers, they’ll want to know more about you and your brand. As such, you have to place links to your company/business profile within each page, allowing your readers easier access.

Business profiles are important. However, it’s no use having a business profile if your readers can’t find them. Always include at least one link to either your business profile, brand website, social media, or company directory. This establishes your online credibility.

Acknowledgment Links

Secondly, there’s acknowledgment backlinking. For example, if you’re a successful blogger, you’re bound to get different marketing partnerships that’ll sponsor your content. In exchange for sponsorship, your partners will require an acknowledgment backlink.

This link will direct your audience to their website and/or products. Mostly, acknowledgment links have to indicate the sponsor’s name (while disclosing they’re your sponsor) and a testimonial for the sponsor’s products or brand.

Editorial Backlinks

As mentioned, editorial backlinks are highly important for blogs. These links involve networking with other bloggers. Essentially, someone will mention your website or blog post on theirs. They might cite your blog post for specific information or might interview one of your brand reps.

Either way, editorial backlinks only happen if your blog is generating high authority content and excellent SEO rankings. It involves a great deal of content strategy.

Guest Blogger Links

Lastly, you can also use guest blogger links, which involve you writing a guest post on someone else’s website. Then, you can add editorial links to your website, driving their audience to your blog.

What to Avoid in Backlinks?

If you’re having trouble with your backlinks, try to find a web designer near you. Web designers specialize in SEO strategies, including backlinking.

However, even if you don’t have professional help, you can manage backlinking by watching out for common errors. These errors include broken links (which show 404 errors) and redirection sequences (301 redirects). Both these errors ruin the reader’s experience.

In both cases, you can fix the issue by deleting the original link and copy-pasting a new one.


In sum, backlinking is not overly complex. You just have to be smart about your link placement. If you’re a beginner, it can be understandably hard. After all, you can’t establish credibility from the get-go. It takes a lot of time and resources.

However, you can get help. Try to find a web designer to help you with backlink placement and networking. Simply search for ‘website companies near me.”