From total newcomers to seasoned professionals, the question of whether or not you really need your own website as a real estate agent comes up quite a bit. In today’s landscape, most brokerages provide to their agents a pretty limited profile page (usually tied into the centralized site) that more often than not includes basic features such as a bio, a list of previous sales, a home search, and testimonials. Those can be great! But we’re not talking about those. What we’re referring to are the third party custom websites that agents/teams build outside of the standard one provided by the company.
The fact remains that people turn to the internet when looking for new homes in today’s real estate world. A few years ago, you looked them up online on a desktop, got a map, and drove out to see a potential residence. Today, you grab a Smartphone and go, because anything after that, you can look up on your phone. With the gigantic shift to a mobile internet, real estate agents need to stay in the game by increasing their web presence.
So, is putting forth the money and effort towards your own personalized website worth it as a real estate agent? The answer really depends on you and your needs as a Realtor. Because, Real estate is a field that is defined by you as the agent and the way you conduct your business. It’s making yourself a relevant and important resource to your client base and the community as a whole.
With so many agents out there vying for a piece of the real estate market, it’s easy to get overlooked by potential clients. In order to rise above the fray, you need to find a way to market yourself effectively. If your marketing plan entails sending out mass emails, and placing newspaper and magazine ads, think again.
As web designers for agents, we know it’s hard for us to not come across as bias – but here’s the simple truth: Having a website is definitely NOT for everybody. But nearly every single top producing individual and team DOES have their own website. There’s definitely a reason for this. Allow us to explain:
A website is not a passive entity. Yes, simply having one can establish a certain sense of authority and legitimacy when going after bigger listings or developments – but only to a certain … Read the rest
Setting up an online jewelry business is undoubtedly an exciting prospect, but one that comes with questions like ‘where do I start?’ and ‘do I have enough know-how to make this work?’ although these questions are completely reasonable, digital marketing has permeated into every single industry over the last decade.
In order to keep up with this ongoing trend, luxury brands have also started embracing the opportunities of the connected and mobile world. In particular, the shift in how fine jewelry is being sold illustrates how even unlikely industries can take advantage of e-commerce and online sales.
According to research, the online presence of the fine jewelry market currently accounts only for 4%–5% of the total value of the industry. However, this number is expected to increase by 10% by 2020.
However, if you are a dealer and still think that your jewelry business is better off at your current local store, here are a few reasons to convince you of moving your retail jewelry store to the web.
- ENHANCING BRAND IMAGE
The online presence of a luxury brand can add to the overall brand image, reinforcing the branding and style that is already present in a physical store. The content presented on a jewelry site, along with its User Interface (UI) components and User Experience (UX) patterns can make or break the first impression users leave with after visiting a jewelry website. Delivering an impressive application to consumers allows jewelers to drive brand awareness and grow engagement with a wider audience, reaching beyond their brick-and-mortar stores. Brand continuity that flows from in-store to online helps establish a loyal consumer base, regardless of the engagement point.
- INCREASING PRODUCT ACCESSIBILITY
People use their mobile devices at all hours, wherever they might be. Building a mobile site allows jewelry makers and sellers to provide consumers with access to their pieces on the fly – Having a convenient mobile option available helps to make jewelry shopping accessible to even the most socially awkward consumer. Integrating proper business logic into a digital solution serves as both a marketing tool and as a sales engine, converting potential leads into paying customers. By means of calls to action (CTAs) such as “Join our email list”, “Reserve”, “Add to wishlist”, “Add to cart”, “Contact us”, “Book a display”, “Subscribe”, “Shop now” and more, users are encouraged to interact with the … Read the rest
Most companies treat their website as an electronic company badge. In fact, they never treat as an advert. It is the website, which acts as an entry gate to your business. Moreover, it tells the customers about your company, products, and services. Now, most small business owners are choosing small business website package to develop a perfect website.
As a matter of fact, a website is the most important element of a small business. A perfectly developed website helps small businesses owners to get their desired return on investment. Furthermore, it works like a powerful advertisement tool for the company. Besides, the website is a collection of some cheap advert. In fact, each advert can be utilized to capture an audience. That’s why a website is the cheapest form of advertising and the most powerful one. To tell the truth, big businesses spend huge sums on their web presence, because they know how important it is.
However, it is not a difficult task to develop a website. Gone are the days when you needed to have sufficient knowledge of different programming languages. For instance, HTML, PHP, JavaScript and more. Besides, this also required that you had detailed knowledge about Unix or others OS for server hosting. But things have changed and all thanks to the modern technology.
On the other hand, you can easily find man companies offering website packages. You can easily get server space for cheap rates. The costs of the package depend on the amount of server space you need. In addition, the amount of traffic routed through the site can also affect the cost.
Most small businesses which have limited funds, developing their own small business website can be the best option. Building your own site and running the website perfectly will give you a huge advantage over the competitors. If you can utilize your business website properly, you can enjoy a significant difference in your profit. So, choose your website wisely.
Things that a small business website require to run successfully
Not to mention that a website has the capability to attract a large number of visitors. But it will be only effective when you built it properly. A website will offer you the benefits if it has the following features:
- Provides visitors what they are looking for
Websites are developed for the customers. That’s why it should give visitors the information that they want. … Read the rest
You are living in the modern and highly developed 21st century. It is also a fact that you all know something about the internet and websites. However, in actual you may not have enough knowledge about how does a website function. But the first step in launching a website is to design it properly. So, you should look for a Web Designer near me to get it done effectively.
Most people neglect the importance of perfect website design. When all the business owners are spending a lot of amount on costly advertising, then don’t care about the website. But the fact is a well-designed website can easily generate a lot of traffic. Hence, you can boost your sells easily. Besides, a simple and better user interface motivates viewers to buy from that website.
Moreover, when you want to design a website for your business, you must have some knowledge about what actually you want to have in it. Because there are various factors to know about the website. For example, the home, services, products, about us and more. Apart from this, you should provide information about what is the aim of your website, what kind of customers you are targeting. Besides, you must decide about the characteristic and the interface of the website. You also need to clear about whether you need a static website or dynamic website including flash website design.
Website design is the most important part of generating sales. Moreover, it is the first step of your business toward online success. When you have an innovative and unique website design, you can easily attract more and more customers. Further, it keeps you ahead from your competitors. So, it’s really important to choose the best website designer for your company.
Web design is essential for every business
A well-designed website helps in securing a good and safe position in the market. Besides, it also helps in developing a sound relationship with the customers. A perfect website design offers:
- Required information to the customers
- Communicate your message effectively
- Combined the brand message in a professional way
- Helps in developing trust
- Works as a source of getting information
- Motivates users for CTA i.e., call to action
Here are some major benefits of web design
A perfectly designed website, helps you to sell your product and service in the international market. There is no need to … Read the rest
