On-Page vs Off-Page SEO

Every website has both on-page and off-page SEO. Unfortunately, some web users do not know how to maximize both of these for best SEO results. Today, we’re digging deep into explaining both on-page and off-page SEO, and how you should use them. 

1. On-Page SEO

On-page SEO is what marketers use to improve a website’s rankings. This can include improving HTML structure, title tags, meta descriptions, site load time, and internal linking. This is good for visual aesthetics and can draw a customer into enjoying your website’s experience. 

2. Off-Page SEO

SEO that is off-page does not directly have to do with your website. Using this strategy, SEO marketers try to improve a website’s rankings outside of the website dashboard itself. This can include link building, as well as social media advertisements. 

3. How You Should Use Them

Both of these types of SEO pages are highly important when it comes to optimizing your website’s SEO. They should be used in conjunction in order to produce the best results. Here is an example:

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