What is Conversion Rate Optimization?
CRO (Conversion Rate Optimization) and SEO (Search Engine Optimization) are compatible with each other in this era of digital business. While search engine optimization enhances a website to attract visitors from search results, conversion rate optimization seeks to enhance the marketing that you have already done or your business.
What are strategies that you can use to combine SEO with CRO? A/B testing and customer analytics are the best examples. Using these tools will help you determine your target audience and help you adapt to their needs.
In the end, both conversion rate optimization and search engine optimization are vital to your business’s success. Rather than an either-or strategy, strive to pair the both of them together when optimizing your website.
Need to integrate SEO and CRO into your business? Contact us today to find out how we can help.