Black Hat SEO (And How to Avoid It)
We’ve all seen it in our email inboxes, and we hate it. Yes, we’re talking about spam. Indeed, Search Engine Optimization has its own form of spam. Here’s a breakdown of black hat SEO and how to avoid it to ensure your business’ success.
1. Black Hat...Continue Reading
How to Combine SEO and UX
Search Engine Optimization is a must in the 21st century as more and more businesses flock to SEO and SEM marketing campaigns. However, you can’t have SEO without proper UX optimization. Here’s how you can optimize your website for both SEO and UX.
1. Use Proper...Continue Reading
SEO Mistakes (And How to Fix Them)
1. Linking Errors
We’ve all seen the 404 error page, and we dread it. So will your customers. By double-checking every link to make sure every page is as it’s supposed to be, you can ensure that your visitors won’t be annoyed by small mistakes on your...Continue Reading
Top SEO Trends of 2019
1. Know Your Audience
Knowing your visitor base is important in a world where millions of people are visiting sites every day. Even a perfectly-written, perfectly-optimized website will fail without a target audience. Rather than being broad about what services your business offer, be specific about the...Continue Reading